Simple User Journey Map
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Simple User Journey Map
Assign a goal for your customer journey map user journey mapping should first address a specific problem or challenge that you see is happening with your customers in their journey. Health industry the following example is for a fictional platform listing therapists for people in need of mental health support, helping them find, contact, schedule, and pay for therapy sessions. Ad try invision and see firsthand the benefits of our customer journey mapping tool.
Next, you should conduct research. That’s why always start with user research. A journey always moves from left to right.
Profile your personas and define their goals.
As you can see, the very long journey with recurring steps (repeated therapy sessions) is cut short to avoid repetition. Try freehand for free today. The entire map is a bit more granular, but at a high level, they’ve modeled the process a customer goes through during the relationship. The template contains nonlinear sequences (the arrows), which breaks the one of the most important rules of a clear journey map:
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